A good Google My Business listing

Cheap marketing means something different to every entrepreneur. Some people spend PLN 300 a month on advertising and consider it a large amount, others spend a dozen or so times more, but do not constitute a significant burden on the budget. In practice, you pay for promoting your business with money or your own time. Those who would like to spend little on advertising must - or at least should - invest a lot of their time and creativity. Therefore, although cheap and effective marketing is possible, it requires taking a lot of independent actions. Below we point out some free (or inexpensive) tools and activities that help promote your business.Regularly publishing content, whether in the form of recordings, blog articles or sponsored entries, involves significant expenses. However, if a company is looking for savings in this area, it should focus on high-quality publications. They should be valuable and refined so that customers feel that they are dealing with professionals.



Virtually every company has a Google My Business card, but many business owners, especially small, local ones, forget about the basics Email List The idea is that such a business card should contain all important information about the business: address, telephone number, opening hours and other data. It is good if it also presents the company's offer, its photos, as well as customer opinions on the quality of the products or services offered. Completing the above-mentioned items improves your visibility on the Internet and increases interest from potential customers.When a user is looking for a product or service, he or she simply enters the appropriate phrase into the search engine. It may be "personal trainer Łódź", "hairdresser Sopot" or "dentist Wrocław". If a given phrase is related to a product promoted by a given company, its advertisement will be displayed in response to the entered query.



A free and effective form of marketing is a well-made service or product. However, it is important that other potential customers of the company can also learn about the opinions of satisfied customers. Therefore, after selling a product or completing an order, it is a good idea to ask for a comment. If the opinion is positive, it is worth boasting about it on Google, Facebook or elsewhere on the Internet. It's best if the user adds it personally via their account.